ATA Excellence Martial Arts

What Happened to the Casual Athlete?

Posted: January 30, 2017

Once upon a time, there was a child who wasn’t a gifted athlete. His dad took him outside to learn to catch a ball, and it was a disaster. His parents signed him up for tee-ball and he took part but never excelled. After a year or two, he didn’t want to continue because the team started practicing four days a week and kids were starting to make fun of those who didn’t play as well.

This young man wanted to try out for the middle school track team but since he wasn’t an &


What No One Will Tell You!

Posted: January 30, 2017

I'm going to share with you something that 90% of martial arts schools out there won't and something every business consultant suggests against. I'm going to tell you how much we charge for our programs.

First, there's good reason most people won't share the cost on their website. It's because you don't understand the value of what a martial arts program has to offer without actually trying it out. If you just see the cost you say, "Man! I have to pay that for my kid


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